VIRA
Context
VIRA IS AN APP DESIGNED TO HELP ADDRESS THE MAIN CHALLENGES FACED BY TEENAGERS WITH ADHD.
Design response
THE SYSTEM TURNS HABITS, TASKS, AND EMOTIONAL REGULATION INTO CLEAR MICRO-ACTIONS, WITH IMMEDIATE FEEDBACK AND A FRIENDLY TONE.
System
BEYOND THE DIGITAL PRODUCT, THE BRAND WAS ALSO DESIGNED: IDENTITY, PALETTE, ILLUSTRATION, AND A CONSISTENT VISUAL LANGUAGE TO MAKE IT APPROACHABLE AND MEMORABLE.
Application
THE INTERFACE ORGANIZES ROUTINES, TASKS, AND EMOTIONAL CHECK-INS INTO SHORT SEQUENCES, REDUCING THE AMOUNT OF INFORMATION PRESENTED AT EACH STEP AND KEEPING THE NEXT ACTION VISIBLE.
Outcome
THE RESULT IS A CONNECTED PRODUCT AND BRAND SYSTEM: MOBILE UX/UI, IDENTITY, ILLUSTRATION, COLOR, AND COMPONENT RULES DESIGNED TO SUPPORT A CONSISTENT EXPERIENCE.
Project scope
- UX/UI MOBILE
- BRAND IDENTITY
- VISUAL SYSTEM
- DESIGN LANGUAGE